Matt is currently working as a writer for TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail... ? Learn More
Some people love Microsoft?s new logo. Some people hate it. However, most agree it looks like a mashup of Google and Apple?s design elements.
The symbol next to the name looks straight out of Google?s design portfolio. Then, as shown more precisely after the jump, the Segoe font looks very similar to Adobe?s Myriad Pro, most famously used throughout Apple products. It?s hard to argue that Microsoft didn?t look to the other brands for at least a little inspiration.
Brands always face backlash when rebranding. We did. As explained by Amit Vit in a TCTV interview with our Colleen Taylor yesterday, the logo is simply ?meh?. It?s not offensive in any way, but not that inspiring either. It recalls previous Microsoft product logos, like ones used for Windows Phone or Microsoft Stores, but also looks very similar to Apple?s as shown by the chart below, made by Andrew Watson, a self-professed Google and Apple fanboi. His clever and simple chart shows the stark similarities between the two brands? typeface.
April 4, 1974
NASDAQ:MSFT
Microsoft, founded in 1975 by Bill Gates and Paul Allen, is a veteran software company, best known for its Microsoft Windows operating system and the Microsoft Office suite of productivity software. Starting in 1980 Microsoft formed a partnership with IBM allowing Microsoft to sell its software package with the computers IBM manufactured. Microsoft is widely used by professionals worldwide and largely dominates the American corporate market. Additionally, the company has ventured into hardware with consumer products such as the Zune and...
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